CMO – I-gaming – Bahamas in Pentasia Nassau, New Providence, The Bahamas
Website Pentasia
This job listing is about Pentasia in Nassau, New Providence, The Bahamas 2022 exclusively on jobizille.com
Our client is the largest I- Gaming operator in Bahamas, who are looking for a CMO to work across there 2 brands which include sportsbook casino and lottery verticals.
Accountabilities
· Accountable for the Strategy of the Gaming side of the business
· Ownership of all Budget and Forecast processes including turnover, gross win/gross profit, marketing spend, operational costs and EBITDA
· Ownership of the performance and reporting on a periodic basis with a high degree of insight/analysis and clear action planning to deliver change.
· Responsible for the strategy, planning, implementation and monitoring of all marketing activity (including acquisition, retention, customer insight and PR)
· Develop a product portfolio that optimises the acquisition and retention of customers, with a particular focus on casino & lottery product areas
· Directly manage a small team of professionals across product, Ops and marketing to deliver business goals; work closely with Customer Management to specify and secure appropriate customer service support for the business
· Develop a positive team culture that delivers “high performance, high support” and actively manages our talent (including succession planning, talent management, performance management, objective setting)
· Build a team and support the team always looking at what is needed and what different roles can accomplish.
· Work closely with Retail brand owners to develop a multi-channel strategy for the brand and deliver on initiatives/commitments to develop both the online and offline channels
Skills, Knowledge & Experience
· 10 years+ of experience working at a senior level within the online gaming business
· Gaming industry experience essential, with: casino, lottery, sports or poker experience preferred
· Experience of managing a significant P&L essential
· Strong customer and financial analytical skills and the ability to leverage them effectively
· Experience of effectively managing and developing people within both entrepreneurial and “big business” cultures
· Strong project management/programme management skills
· Strong customer ethos and the ability to channel insight into profitable deliverables
· Ability to develop and maintain strong working relationships with 3rd parties across technology, marketing and operational areas
· Experience within a multi-channel brand(s) preferred
You will have a strong CRM background and understand how to run impactful CRM campaigns. Audience segmentation, cross selling , upselling ad reactivation of customers has to be second nature.
If this sounds like you and you are open to relocate to the Bahamas please get in touch
Company: Pentasia
Vacancy Type: Full Time
Job Location: Nassau, New Providence, The Bahamas
Application Deadline: N/A
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