Marketing Manager in Zen Internet at Greater Manchester, England, United Kingdom

Part Time

Website Zen Internet

This listing is about Zen Internet in Greater Manchester, England, United Kingdom
in 2022

About the job

At Zen, we’re proud to do things differently. As the largest B Corp certified telecommunications and technology service provider in the UK, we’re not shackled by shareholders or short-term thinking, instead we strive for long-term goals that are aligned to our happiness objectives and driven by our desire to have a positive impact on our people, our customers, our partners, and the planet.

Grown from a pioneering ISP into a company that provides the full range of data, voice, hosting and cloud services to homes and businesses across the UK, we believe that good business is an ethical business, and have two and a half decades of continuous growth to prove it.

Through our award-winning customer and technical support service we provide our customers with the capabilities they need to communicate, collaborate, and thrive in a highly connected world – supported by a highly robust and resilient independent network. Proud winners of 17 consecutive PC Pro Best Broadband awards, a UK IT Industry Award for Services Company of the Year, and the UK Customer Experience Silver award for Technology & Telecoms, we’re also a multi-time Which? recommended provider.

We believe that business should be a force for good and we’re committed to improving the lives of our people, creating a better future through our community and charity work, and to make sure we look after our environment. Perhaps that’s why we’re certified as a Great Place To Work and have achieved Carbon Neutral Plus status and B Corp Certification!


Zen has exciting and ambitious growth plans for the next 5 years underpinned by the retention and growth of our existing base and growth from new customers. We are a challenger brand in the market with a focus on delivering high quality managed services to the corporate market place.

The post holder is a key member of the Zen Business Senior Management team and is responsible for developing and executing the divisions marketing strategy to achieve our 5-year growth plans, working closely with our Sales Management team. The role will report to the Managing Director of Zen Business.

The post holder has the responsibility for setting the marketing strategy for the division, focusing on delivering increased market awareness and sales through key marketing initiatives to drive growth. The division sells connectivity, voice and cloud services, with a particular focus on complex networks and cloud.

The post holder will have experience developing and executing marketing campaigns while managing and inspiring a team. They will be comfortable with day-to-day marketing activities, as well as long-term strategy, thriving with tight deadlines and changing needs.

This is a very collaborative role and the ideal candidate will work with a high degree of autonomy. They will have inter-personal skills and be comfortable working closely with representatives from across the business as a key member of both Zen Business Senior Management team and the companies Senior Leadership team.

This role will be responsible for contributing towards the implementation of the division’s strategic direction so stakeholder management and teamwork will be a necessity. The post holder will be expected to be enthusiastic and an inspirational leader with excellent commercial and people skills.

Key Responsibilities

  • Set the marketing strategy for Zen Business with responsibility for its planning and execution to achieve ambitious growth plans
  • Key role as part of the Zen Business Senior Management team setting the overall strategy for the division
  • Overall coordination, leadership and development of marketing activity, ensuring that all key stakeholders are engaged and it is aligned to business objectives
  • Seek input from key stakeholders; senior management team, sales team, partners in devising our marketing strategy and execution
  • Work closely with the Sales Management team to understand where we should focus our marketing resources in the development of our marketing strategy and to align marketing & sales campaigns
  • Ensure our positioning, messaging and creative is strong, and consistent with the wider Zen brand, across all marketing channels (to include web, digital, social, email, collateral)
  • Prepare and manage the marketing budget for the division, working closely with the Head of Brand & Marketing to agree KPIs and maximise ROI
  • Monitor marketing performance and pro-actively take corrective action modifying plans as necessary to meet business performance
  • Research and analyse market insight, Zen customer data, competitor activity and partner feedback to influence marketing strategy and campaigns to meet business objectives
  • Clearly communicate the marketing strategy, campaign performance and activities to the management team, sales team, wider marketing team, division and business as a whole
  • Identify opportunities to improve customer experience to drive NPS and C-SAT
  • Maintain a thorough knowledge of the competitor landscape, industry trends and opportunities and use this to influence marketing strategy and direction
  • Work closely with the portfolio team so you have a clear understanding of product roadmap to align marketing activity and communications
  • Collaborate with the wider Brand and Marketing team to align activities and maximise opportunities, including the execution of activities including PR and organic social media.
  • Engage with our key suppliers on joint marketing activity, maximising available funding & resources

Skills & experience

  • Experience in a Senior Marketing Manager role
  • Strong leadership and managerial experience
  • Self-motivated, innovative and able to inspire
  • Proven track record and experience of developing and implementing marketing Strategy and plans
  • Excellent strategic thinker, able to balance strategic thinking with being hands-on
  • Ability to work under pressure, to tight deadlines, and manage the conflicting demands placed on marketing by the other senior stakeholders in the division
  • Comfortable working in a matrix structure influencing centralised product, technology and marketing teams
  • Strong project management, multi-tasking, attention to detail and decision-making skills
  • Strong creative skills with an ability to communicate technology benefits in business language
  • Understands how to transform customer insight into business opportunities with a passion for generating results
  • Strong analytical and quantitative skills; ability to use hard data and metrics to back up assumptions, recommendations, and drive actions.
  • Possess extensive knowledge of marketing principles and practices with a solid understanding of effective PR and marketing communications
  • Experience with marketing automation and CRM tools
  • Bachelor degree in Marketing or similar and qualified chartered marketer


  • 2 days’ paid leave per year for charity goodness
  • Flexible working
  • An extra day off for your birthday
  • Private Medical Healthcare access via Zenefits packages, including 24/7 GP access and counselling, selling and buying holidays
  • Eye care vouchers
  • Internal coaching and mentoring opportunities
  • Recognition awards where we celebrate the most awesome people
  • Superfast Free Broadband
  • Discounted Mobile plans
  • Car salary sacrifice scheme
  • Continuous learning and development – over 13000 courses available across all areas
  • Matched Pension contributions up to 6%
  • 25 days Annual leave, rising to 30 days with length of service
  • Life Assurance
  • Travel Loan and Ride2Work Schemes (when not home working)
  • Subsidised Onsite Nursery
  • Subsidised Onsite Restaurant
  • Onsite Contemplation and Prayer room

We’re building an inclusive work environment

At Zen we’re actively building diverse teams and welcome application from everyone. But simply having a diverse workforce is not enough. We aim to build an inclusive environment, where everyone can contribute their best work and develop to their full potential. We celebrate our differences, and we want everyone to feel empowered to bring their full, authentic selves to work.

The hiring manager for this role is Martin O’Donnell, we are currently not seeking agency support to fill this role.

Company: Zen Internet

Vacancy Type:  

Job Location: Greater Manchester, England, United Kingdom

Application Deadline: N/A

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